This survey offered a variety of lessons for the lending process. One lesson is that bankers still need to be educated about the fitness industry, so providing industry data, as well as summary historical club data,canhelp. Banks were especially concerned abouthow fitness facilities responded to the recent recession. Continue reading Key Recommendations
Participation in group fitness classes at Westmoreland Athletic Club in Greensburg, was on the decline, according to executive director Laurie Corbett, and the club wanted to find a way to increase participation and introduce new people to its classes. Says Corbett, “We needed to add some variety, and introduce club members to the various formats of the classes we offer.”
What the club came up with is a monthly class called Tag Team. Corbett explains: The group fitness instructors get together and choose a theme for the class, including music and class content. The theme is then used as a backdrop for the class, which includes more than one instructor. The class typically starts out with a warm-up, then a hi/lo-impact segment, moves into kickboxing, thento step,then toa weight segment, and ends up with yoga or a Pilates mat class segment. Continue reading One Club’s Solution
Doctors have long known that breast cancer is most effectively treated when detected at an early stage, years before a tumor can be palpated either by a woman or her doctor. Since the 1980s, mammography has dramatically aided in pinpointing these tiny tumors, which usually are contained within the milk ducts of the breast.
Continue reading Breast Cancer Diagnostic Techniques. Part 2
Ask virtually any woman who has undergone a mammogram this question: Do you think there could be a better screening technique? Her answer would probably be a resounding yes. Surely, there must be something slightly less draconian than the vice-like mammography machine and the use of X-rays to clarify internal structures of the breast.
Continue reading Breast Cancer Diagnostic Techniques. Part 1
The folks at LifeQuest Fitness and Aerobic Center have found an innovative alternative to the one-on-one member orientation that often leaves newcomers feeling intimidated. Acknowledging that group settings are more comfortable for newcomers, the LifeQuest staff gathers once a month for a new-member orientation to describe in-depth the programs and goals of the Mt. Pleasant, S.C., health club. Continue reading Newcomers Social
Two major pharmacy groups announced that they have filed suit against the Bush administration for pursuing a prescription drug discount plan for seniors without legislative authority and input from key stakeholders.
Continue reading Pharmacy Groups Sue Over Bush Drug Discount Plan
What does it take to become a sports instructor or outdoor activity leader? The desire to learn a new sport, become more proficient at a familiar sport, expand your expertise and share it with others! Here is your coaching code of ethics: Continue reading Group Instruction A Code of Ethics
They say you never get a second chance to make a first impression. When speaking in terms of operating a fitness club, this first impression is generally the appearance and cleanliness of the facility. So when St. John Siegfried Health Club at St. John Medical Center began recording an increasing number of complaints about equipment maintenance and cleanliness (due to increased usage), management realized the impression being given to potential and existing members was far from the facility’s mission of customer satisfaction. To remedy the situation, management created a low-cost program that would ensure all equipment was kept clean and that equipment downtime was kept to a minimum. Continue reading Equipment Cleaning Program
Last year, the new World Gym of Saratoga had an idea: to create a facility that was “truly accessible for everyone.” To do this, they leased space in a shopping mall to create the “best and most beautiful gym possible for all types of members.” Beginning with their logo colors, they carried through with hi-tech equipment, spatial layout, colors and lighting — all in concert to create a feeling of energy and movement that would inspire their current members, as well as invite mall traffic to enter and use the peripheral services of the facility. Continue reading Accessibility Membersprofits
Finally, there’s good news about cancer. According to the latest government report, the rates of new cancer cases and deaths from all types of cancers combined have declined over the past decade in the United States.